The Samaranch Memorial is situated at the Health Industry Park in the western area of Tuanbo New City, Jinghai district. Founded by Mr. Wu Jingguo, a member of the International Olympic Committee, it is the only venue in the world authorized by the Samaranch family and approved by the International Olympic Committee to commemorate Mr. Samaranch and promote the Olympic spirit. The memorial is a member of the International Olympic Museum Federation, a group member of the Chinese Museum Association, and a national AAAA-level scenic spot.
The exhibition area is divided into 14 units, displaying various books, stamps, souvenirs, art sculptures, paintings, letters, photos, personal items related to Samaranch's life, as well as extremely valuable documents related to the Olympic Committee. Through on-site restoration, audio-visual display and other exhibition methods, the museum records and displays Samaranch's life journey, Olympic career, and his profound feelings for China.
In addition to displaying Samaranch's lifelong collection, the main building of the memorial also has a lecture hall, temporary exhibition hall, winter garden, etc., which can be used for various press conferences, seminars, exhibitions, corporate annual meetings, and activities. The memorial also has a Spanish-themed restaurant, souvenir shop, theme post office, and sports experience area, making it a comprehensive and diverse platform.